Storytelling with Data: A Data Visualization Guide for Business Professionals (Spiral bound)

International bestseller with over half a million copies sold. Don't simply show your data―tell a story with it!Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples―ready for immediate application to your next graph or presentation.Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story.Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audienceTogether, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data―Storytelling with Data will give you the skills and power to tell it.

Built to Lay Flat

Our spiral-bound design lays completely flat on any surface—desk, lap, or countertop—so you can focus on what matters.

Convenient, Hands-Free Use

Whether you're jotting notes, sketching ideas, or reading recipes, Happy Coils stays open without needing an extra hand.

Publisher: Wiley

Author: Nussbaumer Knaflic, Cole

ISBN-13: '9781119002253

Page Count: 288

Shipping is free for all orders shipped within the United States for orders $49.99 and over.

All orders ship within 1-2 business days.